bluemoon

Your brand is the moon. AI decides how bright it looks.

Everything starts with your data. Follow one product from scattered files to approved facts, to what AI says, to what buyers want and where you lose, to the changes that move the answers, and what they earned.

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Data

Collect

Every source in one place

Bluemoon reads your PIM and ERP exports, website, PDFs, price lists and retailer listings, in every language. Each value keeps the file and line it came from.

What you get

  • Every file and page read
  • Products matched across languages
  • Each value with its source line
Pilot

Data

Approve

One truth per market

Where your sources disagree, you see both values and where they come from. Your team approves one value per product, market and date, and every channel gets it.

What you get

  • Conflicts found for you
  • One approved value per market
  • A history of every change
Pilot

Monitor

Visibility

How often AI names you

Every day, your buyers' questions are asked on the most used AI engines and any other chatbot, from inside each market. You see how often you are named, how high, and in what tone.

What you get

  • Visibility and share of voice
  • Rank and sentiment
  • The sites each engine cites

Monitor

Accuracy

Whether AI gets you right

Each claim about you is checked against your approved facts. A wrong price or model comes with its likely source, so you know what to fix.

What you get

  • Wrong claims, per engine and market
  • The likely source of each one
  • An alert to the right team
Pilot

Intelligence

Buyer intent

What buyers want to know

Questions from our monitor, Search Console, Analytics and Semrush are grouped by meaning, in every language, and ranked by demand.

What you get

  • One intent across languages
  • Demand per market
  • How close each is to a purchase

Intelligence

Gaps

Where competitors win

For each intent you see who AI names instead of you, and which sites it trusts for that topic.

What you get

  • Competitors ahead, topic by topic
  • The sites AI cites, and which never name you
  • Questions no fact can answer yet

Intelligence

Priorities

What to do first

Every gap becomes a task, ranked by demand and by how close the question is to a purchase. Each task says why it matters and what it needs.

What you get

  • A ranked list of actions
  • The reason behind each one
  • The fact or site it needs

Actions

Act

Changes where AI reads

Bluemoon drafts each change with a source for every claim: answers on your pages, a clean copy for AI crawlers, your data for AI clients through MCP, corrections for retailers and pitches to the sites AI cites. You approve each one.

What you get

  • Pages, FAQ and blog posts
  • Clean pages for AI crawlers
  • Retailer corrections and outreach
Crawler pages, retailer corrections: pilotFeeds: coming soon

The loop

Results

What each action earned

Monitor compares each action with what you did not change: the answers, the AI visits and the conversions. What earned the most sets the next priorities, and the loop starts again.

What you get

  • The lift of each action, with its range
  • AI visits and conversions
  • The next priorities
AI traffic: pilotRevenue per product: coming soon
Everything in Bluemoon

One platform, one loop. In four layers.

What you get from day one, and what runs with pilot partners. Every capability works in every market you track, in the local language.

Layer 1DataYour data, clean and approved
  • ImportPilot

    PIM and ERP exports, your website, PDFs and price lists

  • Extraction with sourcesPilot

    Every value with the file and line it came from

  • Conflict checkPilot

    Where your own sources and retailers disagree

  • Approved factsPilot

    One value per product, market and date, with an owner

  • Change historyPilot

    Every approved change, with its date and source

Layer 2MonitorWhat AI says about you, every day
  • Visibility

    How often each engine names you, how high, and your share of voice

  • AccuracyPilot

    Each claim about you checked against your approved facts

  • Sentiment and role

    The tone of each answer, and whether you are recommended or only listed

  • Citations

    The websites each engine cites, market by market

  • AI trafficPilot

    Visits and conversions that come from AI engines

  • Revenue per productComing soon

    What each product earns from AI

  • Alerts and reports

    The right team is told when something changes; a weekly PDF

Layer 3IntelligenceWhat buyers want, and where you lose
  • Buyer intent

    What buyers ask, grouped by meaning in every language, from our monitor and Search Console

  • Search demandBeta

    Search volume behind each question, from Semrush

  • Gap analysis

    Topics where competitors are named and you are not

  • Sources AI trusts

    The sites AI cites for your topics, and which ones never name you

  • Priorities

    Ranked by demand and by how close each question is to a purchase

  • Intents matched to factsPilot

    Which buyer questions your approved facts can answer

Layer 4ActionsChanges that move the answers
  • Pages, FAQ and blog posts

    Drafts for your site, with a source for every claim

  • Website fixes

    Crawler access, robots.txt and pages that AI cannot read

  • Outreach

    Pitches and articles for the sites AI cites

  • Clean pages for AI crawlersPilot

    The same text without menus and scripts, for AI crawlers only

  • Retailer correctionsPilot

    Correction packs for listings with old facts

  • MCP

    Claude and other AI clients read your data through our MCP server

  • Product feeds and shopping agentsComing soon

    Your approved facts as feeds that agents can read

  • Delivery and Autopilot

    To WordPress or by email; the top drafts every Monday if you want

The loop Monitor measures every action, wrong facts go back to Data, and new questions and gaps go to Intelligence.

Method

One question, every AI engine. What we read in each answer.

Here, five of the most used engines; any other AI assistant or chatbot is read the same way. Pick an engine to see its answer and what Bluemoon records. The rates below come from these five answers, as the app counts them.

Question

“Which hiking boots are best for wide feet?”

United Kingdom · English

For wide feet, most reviewers recommend Your brand: a roomy toe box and a waterproof lining 1. Competitor A is lighter but runs narrow 2. Competitor B is the cheaper choice 3.

  1. 1 Press · cited
  2. 2 Retailer · cited
  3. 3 Forum · read, not cited
Named
Yes, by name
Position
1st of 3 brands
Role
Recommended
Sentiment
84/100 · quality, features
Across these five answers
  • Visibility80%4 of 5 answers name you
  • Share of voice33%4 of 12 brand mentions are yours
  • Average position1.8in the 4 answers that name you
  • Sentiment61/100in the same answers
Up close · from gap to proof

How an action becomes proof. Step by step.

How long each step of an action takes, and where you find it in the app.

  1. Every dayGap foundSources · Gap analysis
  2. Every 6 hoursAction rankedActions
  3. About 4 minutesDraft readyActions · To review
  4. When you choosePublishedWordPress, email or by hand
  5. Each visitCrawledAI crawlers · Visits (pilot)
  6. With enough answersMeasuredActions · Impact
The lift is the change on your topic minus the change on the topics you did not touch.BeforeAfterAction publishedTopics you did not touchThe topic you worked onExpected without the actionLift
How we measure the lift. The change on the topic you worked on, minus the change on the topics you did not touch. Shown with a range, and only when there are enough answers.
Integrations

Works with the tools you have. In, out and back to your team.

The AI engines are included. Your own tools connect in Settings, with your own accounts.

Reads from

  • Any AI engine

    The 5 most used are included, Perplexity and Claude with your own key, and any other assistant or chatbot in Enterprise & Government

  • Google Search Console

    Your search queries, and new questions to track

  • Google AnalyticsPilot

    Traffic that comes from AI

  • SemrushBeta

    Search volume behind each question

  • Your website

    Products, services and prices, or an Excel, CSV or PDF file

Sends work to

  • WordPress

    Page drafts, one site per market

  • Email

    Pitches to the sites AI cites, once you approve them

  • OpenAI Ads

    Ads as paused draft campaigns

  • Your web serverPilot

    Clean pages for AI crawlers: Vercel, Cloudflare, WordPress, nginx, Apache

  • Google AdsSoon

    Not available yet

Reports to

  • The Bluemoon app

    In English, German or French

  • Email

    Alerts, and a weekly PDF if you want it

  • Claude and MCP clients

    Ask questions about your data

  • PDF and CSV

    Reports per market, and exports for your own analysis

Security and data

Where your data lives. Who can see it.

The answers your legal and IT teams will ask for, before you sign.

  • HostingIn Switzerland

    The app and its database run at Infomaniak in Switzerland. Backups are kept in Switzerland too.

  • KeysEncrypted

    The API keys and tokens you connect, for Google, Semrush, WordPress or an AI engine, are encrypted with AES-256-GCM.

  • AccessThree roles

    Admin, Editor and Viewer. Only admins manage billing or can delete the workspace.

  • AI toolsLogged calls

    Claude and other MCP clients connect with a personal token. Every call is rate limited and logged.

  • Your customersNo personal data

    We measure public AI answers to the questions you choose. We do not need data about your customers.

  • Every numberNothing filled in

    Each answer is kept with its date, engine, market and question. If an engine fails, we record it and never fill the gap from another source.

We follow the Swiss Federal Act on Data Protection, and the GDPR where it applies. Read our privacy policy

Plans

Choose your plan. Move up when you need more.

Pay monthly, or pay yearly and save 10%. Prices exclude VAT and are in the currency of your card. Core and Growth start with a 7-day trial.

Core

Start here

For a growing team in a few markets.

CHF 350/monthbilled monthly, excl. VAT

MonitorIntelligenceActions

Start with Core

Growth

Recommended

Three times the questions, for more of your range.

CHF 750/monthbilled monthly, excl. VAT

MonitorIntelligenceActions

Start with Growth

Enterprise & Government

By contract

For many brands and markets in one workspace, on every AI engine you need, public or private.

Custom/yearby contract

DataMonitorIntelligenceActions

Talk to sales
Compare plans
CoreGrowthEnterprise & Government
Coverage
AI enginesBluemoon can ask any AI assistant or chatbot.The 5 most usedincludedThe 5 most usedincludedAny enginepublic or private, set up by our team
Perplexity and Claude, with your own API key
QuestionsEach question counts once per market.15050 in each of 3 markets450150 in each of 3 marketsBy contract
Websites35By contract
Markets33By contract
Competitors3050By contract
Team members515By contract
Layers
Data (pilot)One approved value per fact, market and date––
Monitor · visibility, sentiment, citationsHow each AI engine names and describes you
Monitor · accuracy (pilot)Wrong prices and product facts in AI answers––
Monitor · results (pilot)Which actions changed the answers, and visits from AI––
Intelligence · intent, gaps, sourcesWhat buyers ask, where competitors win, which sites AI trusts
Intelligence · intents matched to facts (pilot)Which buyer questions your facts can answer––
Actions · drafts and outreachPages, FAQ, blog posts and pitches, ranked, with sources
AI credits per monthA draft uses 20.2,50010,00050,000
Actions · clean pages for AI crawlers (pilot)Your pages without menus and clutter––
In every plan
Alerts, PDF reports and CSV export
Search Console, Semrush, WordPress, OpenAI Ads and MCP
Billing
BilledYearly billing takes 10% off.Monthly or yearly, by cardMonthly or yearly, by cardYearly, by contract
Free trial7 days7 days–

Not sure yet? Request a free audit.

Questions

Good to know

How do you collect the answers?

Most engines are asked as a logged-out user with no history, so you see what a new buyer sees. Perplexity and Claude answer through their official API with web search: close to the app your buyers use, but not always the same.

Which AI engines can you track?

Any AI assistant or chatbot your buyers use. ChatGPT, Gemini, Google AI Overviews, Google AI Mode and Microsoft Copilot are included in every plan. You can add Perplexity and Claude with your own API key. Any other engine, public or private, such as an industry assistant, a support bot or your own internal model, is set up by our team for Enterprise & Government.

Which markets can we track?

Any country, in its own language. Google does not show an AI Overview for every question in every country; when it shows none, we record that as well.

Do we have to write the questions ourselves?

No. When you set up, Bluemoon reads your website and suggests topics, buyer personas, questions and competitors. You keep what fits, and change or add questions at any time.

Does Bluemoon write new claims about our products?

No. Bluemoon writes only what your sources say: every claim in a draft keeps the source it came from, and with Data, every answer is built from approved facts. A word like "waterproof" is used only when a fact supports it. Where no fact answers a buyer's question, nothing is written: your team gets the question instead.

How soon do we see results?

The first answers arrive within about 15 minutes of set-up, and ranked actions follow the same day. With Results, a lift compares 21 days of answers before and after an action, so the first lift comes about three weeks after you publish.

What counts as a question?

A prompt your buyers type into an AI engine, like "best hiking boots for wide feet". It counts once for each market you ask it in, so Core's 150 can be 50 questions in 3 markets, or 150 in one.

How does the trial work?

You add a card and the first 7 days are free. After that the plan renews each month, or each year if you pay yearly (10% less). Cancel in the app at any time; the plan stays active until the end of the period you paid for.

Which currency do we pay in?

Swiss francs, euros or US dollars: the billing country of your card decides it. Prices exclude VAT. Enterprise & Government is billed by contract.

What if we need more?

Move to a bigger plan in the app at any time. For more brands, markets or users than Growth includes, talk to us about Enterprise & Government.

Can our agency work in Bluemoon?

Yes. Invite them to your workspace with the role they need. Each person counts as one team member in your plan.

Get started

See what AI tells your buyers. Today.

Book a demo with our team, or ask for a free audit of one market.

Free audit · Step 1 of 2

Request a free audit

We ask the answer engines about your brand in one market, and show you what they say, which sources they use and what to fix first.

Next, we send a code to your email to confirm it. We use these details only to answer you and to prepare the audit. See our privacy policy.